7 Tips To Harnessing The Power Of Blogging To Generate New Student Leads. (null)
posted Sun July 6th 2008 @ 4:44 PM

7 Tips To Harnessing The Power Of Blogging To Generate New Student Leads.

Blogging is a truly powerful way to build relationships and trust with potential new students. Blogging also creates an extra level of visibility that search engines love. And afterall, this same visibilty is a key factor in getting new visitors to your site.

Several factors determine how powerful your blogging can be in improving your search engine position. Blogs get picked up by search engines quickly, but you need to make sure that your blog is optimized for search engines.

1.      First, your blog title and URL structure must be just right! Your URL must be search engine friendly and user friendly. Your blog URL must be short and concise. It is also important for the name of your blog URL to be related to your school niche (i.e. Karate, Kung Fu, Aikido, etc).

2.      Blog everyday! This is the most important tip. Powerful blogs that attract large volumes of traffic and bring results are those that are updated regularly. Search engines will pick up the new content and this will increase your ranking on search engines. If you're getting writer's block then sit down and use a pen to write out at least seven blog topics for the week (one for each day) and then add a few summary details so that you will remember why you thought of that topic in the first place. Then when each day comes, just start blogging about that topic, using your summary as a guide. To read and/or listen to the complete article, you must be logged in. See below.